Recent，The results of the 13th National College Student Advertising Art Contest were announced: A total of 535982 works from 1582 colleges and universities from 29 regions across the country passed fierce competition，Careful organizational works organized by the School of Art and Design of Xi'an Mingde Institute of Technology stand out，A total of 1 national first prize，1 item of Excellent Award，Provincial first prize 4 items，Second prize 5 items，Third prize 8 items，Good results of 19 Excellent Awards。Where，Cargo World、Buying and selling global -China Yiwu proposition part，Our school Zhang Jiake，"The City of Love Cat" by Zhao Ziyi's classmates won the first prize of the National General Judge (only two first prizes in Shaanxi Division); Yunnan Baiyao toothpaste proposition part，Sister Li's "Healing Tea"，Meng Yishan's "Sweet Squeezed out" won the National General Rating Outstanding Award。

Teachers and students of the School of Art and Design strictly follow the requirements of the organizing committee of the competition，Active participation，Careful preparation，To ensure m88 best betting websitethat m88 live casino and sports bettingstudents can achieve excellent results in the competition，Since the winter vacation, professional teachers have adopted online guidance mode，From registration to work guidance、Follow the whole process of submission of works。Participating students around this competition theme，Combination of production and education，Based on professional advantages，Together Time Life，Create a close -up of real life，Excellent works that conform to the development of the times。This award，Not only shows the youthful style and excellent professional level of Mingde students，It also reflects the joy of the education and teaching reform of the School of Art and Design.。

National College Student Advertising Art Competition (referred to as "Da Guang Tournament") is sponsored by the Department of Higher Education of the Ministry of Education、Organization of the Teaching Guidance Committee of the School of Journalism of the Ministry of Education、The only national university liberal arts competition co -organized by Communication University of China and the Advertising Education Professional Committee of the Chinese Higher Education Society。Participating works are divided into plane、Film and Television、Micro movie、Animation、Broadcast、Planning、Public Welfare and other seven categories。Passing through the competition，It can effectively give play to college journalism、Art Design、Movie production、m88 online sports bettingAdvertising、m88 best betting websiteMarketing professional talent training model and practical teaching links leading and promoting role。Current，The competition has formed 31 provinces in the country、Autonomous Region、Municipality directly under the Central Government，There are 29 sub -district college students competition platforms。

Combine this competition with professional courses，The teacher conducts one -to -one special counseling for each student。From the initial topic，Preliminary composition design，To the final finished product effect and detail modification，Students can take it seriously，Modify carefully。Through a careful study of the award -winning works over the years，Summary participation experience，and use it in your own work，Finally achieved good results。

Figure 1 "Love Cat City" series of graphic design

Figure 2 "Great Tea" series of works

Figure 3 "Sweet Squeeze" series works