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Students from the School of Economics and Management achieved good results in the second "I Spoke the Shaanxi Brand" Marketing Innovation and Entrepreneurship Competition
2023-10-31 School of Economics and Management Author: Yang Lan Review: He Wenju 点击:[]

October 21,Sponsored by Shaanxi Provincial Development and Reform Commission,Brand and High-quality Development Research Center (jointly established by Shaanxi Provincial Development and Reform Commission and Xi'an University of Technology),The finals of the second "I am the spokesperson for Shaanxi Brand" Marketing Innovation and Entrepreneurship Competition concluded at Xi'an University of Technology。The team from the School of Economics and Management of our school achieved good results in the provincial third prize in this competition。

The purpose of this competition is to “promote cultural tourism brands,Showing the charm of Sanqin——I am the spokesperson for Shaanxi cultural tourism brand” as the theme,Relying on the cultural tourism resources of cities (districts) in Shaanxi Province,Utilize new media platforms,Carry m88 live casino and sports bettingout cultural tourism brand planning and promotion,It is a key competition on the development and promotion of cultural tourism resources in Shaanxi。

The competition lasted more than four months,from Xi'an Jiaotong University、Northwestern Polytechnical University、Xidian University、More than 400 teams from more than 40 universities in the province including Xi’an University of Technology participated。The School of Economics and Management attaches great importance to this competition,Actively mobilize students to sign up for the competition,A team of 5 students conducted multiple online trainings during the summer,After more than four months of hard work preparing for the competition,Passed brand planning project、Live broadcast script writing,Selection in three stages including online live broadcast,Finally qualified to enter the finals。In the finals,The student team reported on the marketing innovation concepts of the participating projects with the theme of "General Yang Hucheng Cemetery"、Methods,With solid theoretical knowledge、Innovative thinking and wonderful explanations,Achieved good results in the third prize。

Pass Contest,Not only demonstrates the solid professional knowledge of our students、Good mental outlook and sense of teamwork,m88 online bettingIt also broadens students’ professional horizons。The School of Economics and Management will adhere to the principle of "promoting education through competition、Promote learning through competition、The concept of promoting innovation through competition,Achievements in cultivating innovative applied talents,Promote the improvement of students’ professional skills。

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