m88 online sports betting app，Male，Born in 1975，Member of the Communist Party of China，Professor，Graduated from Northwestern Polytechnical University with a master's degree。Current Marketing Professional Leader。

Main courses:Marketing

Research field:Marketing strategy, brand marketing planning, cultural marketing innovation.

Research results:Host the Ministry of Education’s industry-university-research cooperation project、Multiple provincial and municipal scientific research fund projects

Academic monograph:Published more than ten academic papers

Main awards:2021 Outstanding Communist Party Member of Colleges and Universities in Shaanxi Province、Advanced individual of Northwestern Polytechnical University who has made contributions for 20 years、Shaanxi Province Bronze Award for College Student Innovation and Entrepreneurship Project Plan、Xindao Cup Outstanding Instructor, etc.

Social service position:Deputy Secretary-General of Xi’an Soft Science Research Society、Committee of China Council for the Promotion of International Trade Business Elite Challenge、Member of the Degree Committee of Xi'an Mingde Institute of Technology

Sang Xiaojing，Female，Member of the Communist Party of China，Professor，Doctor of Management，Graduated from the School of Economics and Management of Northwest A&F University，Member of the Business Administration Working Committee of the Shaanxi Provincial College Teaching Steering Committee，Shaanxi Province Rural Cooperative Economic Guidance Expert，Special researcher at Shaanxi Provincial Key Research Center for Theoretical System of Socialism with Chinese Characteristics (Baoji Base)，Distinguished Researcher of Shaanxi Provincial Urban and Rural Development Research Institute，Member of China Human Resources Development Teaching and Practice Research Association。Preside over the province、More than 30 department-level scientific research projects，Participate in national level、More than 10 provincial and ministerial level scientific research projects，Published the academic book "Research on the Management Mechanism of Agricultural High-tech Enterprises"、"Research on the Theory and Practice of Rural Revitalization"、"Survey and Research on the Scientific Literacy of Citizens in Baoji City (2009-2020)" Part 3，In "Economics Updates"、More than 20 academic papers have been published in journals such as "Rural Economy"，Revolving around the local economic and social development needs of Shaanxi，Presided over the writing of more than 10 research and advisory reports，Scientific research achievements won 1 third prize of Shaanxi Provincial Outstanding Achievements in Philosophy and Social Sciences，Baoji City’s 2 first prizes for outstanding academic achievements in philosophy and social sciences、1 third prize、Baoji City’s 3 second prizes for outstanding academic achievements in natural sciences，Host、Participated in the completion of 3 provincial education reform projects，The education reform project completed as a main participant was approved for 1 provincial second-class teaching achievement award。

Main research directions and fields:Digital Economy and Regional Development、Human resources development、Enterprise strategic management

Main courses taught:《Management》、"International Business Management"、《Human Resources Management》、"Organizational Behavior"、《Corporate Culture》、"Enterprise Strategic Management" and other related courses，Among them, "Human Resources Management" was approved as a provincial bilingual model course，"Management" is a school-level quality course。

Gao Li，Professor，Master of Management Graduate Student，Graduated from Shandong Normal University。

Focus on tourism and transportation、Research on smart logistics; in the past five years，Published many high-quality academic papers in important academic journals at home and abroad; presided over the completion of the scientific research project of the Shaanxi Provincial Department of Culture and Tourism "Feasibility Study of Tourism Special Trains Connecting Southern Shaanxi, Central and Northern Shaanxi"; presided over the scientific research of the Shaanxi Provincial Department of Transportation The sub-topic of the project "Research on Key Indicators and Methods of Performance Evaluation of Transportation Informatization Projects"; served as the first participant to complete the Shaanxi Provincial Department of Culture and Tourism project "Research on Shaanxi Cultural Tourism Industry Chain under the Background of Big Data"; presided over the completion of school-level project 6、Core member of Shaanxi University Engineering Research Center。

Main courses:Marketing、Economics, etc.。Served as the “Thirteenth Five-Year Plan” vocational education national planning textbook、Expert in reviewing outstanding vocational education textbooks from the Ministry of Education; Preliminary round of the National Vocational College Skills Competition Teaching Ability Competition、Final judges。

Qin Dongfang,Male，Born in 1981，Associate Professor。Graduated from Xi'an University of Posts and Telecommunications with a master's degree in management science and engineering，Ph.D. candidate in Management Science and Engineering at Xi'an University of Technology。

Main courses:Macroeconomics、Microeconomics、Negotiation and Sales Skills、Logistics Management

Research field:Micro Macroeconomics、Chain operation、Logistics Management、Cross-border e-commerce

Research results:Presiding Office Bureau Level、4 school-level projects。Participate in national level、Provincial level、More than 20 department-level scientific research projects。Includes: National Social Science General Project、Shaanxi Provincial General Office Project、Shaanxi Province “14th Five-Year Plan” Project、Xi’an Soft Science Project、Xi’an Municipal Government Final Advisory Committee Project (won the third prize), etc.。

Academic monograph:Cumulatively published 7 papers，Among them, 5 articles are above the core level of Peking University; participated in the editing of "Logistics Information Management"、"Shopping Mall Modernization" (Peking University Core) and other monographs。

Main awards:Organized students to participate in school-level activities many times、Provincial level、National level competition，Won the second prize at the national level twice，Provincial First Prize、Second Prize、Third Prize Multiple Times。

Social service position:Executive Secretary of Shaanxi Logistics Society，Member of Xi’an Logistics Association，Member of Shaanxi Economic Association。

Cao Leyan，Female，Member of the Communist Party of China，Associate Professor，Graduated from Chang’an University with a master’s degree，Current full-time teacher of marketing major。Worked at Xi’an Information Vocational University in August 2014，Full-time teacher of School of Transportation and Engineering，Teaching professional courses related to management，Participated in educational reform projects during his tenure、Revision of talent training plan, etc.，Won the title of Outstanding Teacher。Working at Xi'an Mingde Institute of Technology in June 2024，Full-time teacher。

Yanlu,Female，Born in 1992，Lecturer。Graduated from the University of Sheffield in the UK with a master's degree in leadership management。

Main courses:Consumer Behavior、Marketing planning and practice、Strategic Management、Business English

Research field:Marketing planning, brand promotion, subject competition projects

Research results:Participated in five provincial and school-level scientific research and education reform projects;

Academic monograph:Published six papers related to majors and disciplines;

Main awards:Guide students to participate in the competition，Won the National Award、Provincial and ministerial level、Several school-level competition awards，China College Student Computer Design Competition won more than ten national and provincial awards，More than ten awards in Xindao Cup Digital Marketing Skills Competition，Won the Xindao Cup Digital Marketing Skills Competition and the “Internet+” College Student Innovation and Entrepreneurship Competition as an Outstanding Instructor，More than ten awards including second prize in school-level lecture competition。

Huang Zhen，Female，Born in 1994，Member of the Communist Party of China，Lecturer。Graduated from Xi’an University of Technology with a master’s degree。

Main courses:New media operation、python business data analysis、Applied Statistics

Research field:Marketing data analysis、Search Engine Marketing (SEM)、python statistical modeling

Research results:Participated in multiple provincial and ministerial level scientific research projects，is the main author of "Application of Dynamic Cluster Analysis Based on Group Analytic Hierarchy Process in PPP Project Risk Assessment"。

Main awards:Excellent instructor in the 3rd "Xindao Cup" National Colleges and Universities "Digital Marketing-New Retail" Skills Competition; Third Prize in the "Course Ideological and Political Competition" of the School of Economics and Management; 2nd National College Student Live E-commerce Excellent instructor for skills competition。

Yuan Wanwan，Female，Born in 1995，Member of the Communist Party of China，Lecturer，graduated from Northwest University of Political Science and Law。

Main courses:Marketing、Live streaming e-commerce、Logistics and Supply Chain Management Course。

Research field:Brand and public crisis management, live streaming e-commerce

Research results:Participated in multiple departmental levels、Provincial and ministerial level scientific research project，Including marketing major education reform project、Cross-border e-commerce project、Xi’an Bureau of Statistics Project、Southern Shaanxi “14th Five-Year Plan” Green Circular Development Planning Project、Shaanxi Province Social Science Project, etc.。

Academic monograph:Published four academic papers，Among them two articles about North Korea，At the same time, the full text of an article was reprinted by the National People’s Congress。

Main awards:Third Prize in the Ideological and Political Course Competition of the School of Economics and Management，Excellent Instructor of the 2021 Second National College Student Live E-commerce Skills Competition，Excellent instructors of the 2021 "Double Hundred Project" Shanyang Global Tourism Marketing Planning Competition。

Huang Jie,Female，Born in 1987，Graduated from Xi’an Jiaotong University with a master’s degree。

Main courses:Internet marketing, business ethics, professionalism, corporate culture, etc.

Research field:Consumer Behavior、Brand Promotion、Corporate Culture、Business Ethics、Human resources, etc.

Research results:Have participated in many provincial scientific research projects，Carry out management consulting projects for many large and medium-sized state-owned enterprises，Field involves human resources、Corporate Culture、Process management, etc.。

Main awards:Won the 9th "National Hundred Excellent Management Cases" ，The 11th "National Hundred Excellent Management Cases"，The 14th "National Hundred Excellent Management Cases"。

Jin Mengru，Female，Member of the Communist Party of China，Master’s degree student，Graduated from Xi'an University of Electronic Science and Technology of China, majoring in business management，Current full-time teacher of marketing major。

Research direction：Market strategy formulation、Business model innovation、Operation management optimization, etc.

Research results: Participated in the Humanities and Social Sciences Fund Project of the Ministry of Education、Xi’an Social Science Fund Project, etc.，Participate in writing research monographs and research reports。

Kang Yuxin，Female，Member of the Communist Party of China，Teaching Assistant。Graduated from Shaanxi Normal University with a master’s degree。

Main lecturer: Marketing, Microeconomics, Human Resource Management

Research Area：Human resources, labor economics, population economics

Research results: Participated in general projects of the National Social Science Fund，Published a paper related to major and discipline。

Li Yuan，Female，Member of the Communist Party of China，Master’s degree student，Graduated from Xi'an University of Architecture and Technology, majoring in Management Science and Engineering，Current full-time teacher of marketing major。