In the 16th National College Student Advertising Art Competition (Daguang Competition)，The digital media major of the School of Art and Design of Xi'an Mingde Institute of Technology has achieved brilliant results，Won four provincial first prizes in Shaanxi competition area、Five second prizes、Two third prizes and one excellence award，This outstanding achievement is inseparable from our college’s digital media art professional teacher Yang Wei、Chen Pengyu’s careful guidance。This excellent result is not only an affirmation of students’ professional skills，It is also a reflection of the successful implementation of our college’s digital media professional training program。

The digital media professional training program emphasizes interdisciplinary integration、Technological innovation and practical ability cultivation，Promote educational reform with "Da Guang Sai"、Inspiring Wisdom、Strengthening abilities、Highly consistent with the purpose of “improving quality”。Through the platform of "Da Guang Sai"，Students can apply what they learn m88 online bettingm88 online sports bettingin class to real projects，Not only exercises creative thinking and teamwork skills，Also deeply understands the close connection between market demand and advertising creativity。

Specially worth mentioning，Illustration design course played an important role in this "Da Guang Competition"。The illustrations drawn by students have become the highlights of many award-winning works，Shows their unique artistic perspective and innovative ability。This result not only verifies the effectiveness of the illustration design course，It also shows that the practical strategy of integrating the theme of professional design competition into classroom teaching has achieved remarkable results。

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First Prize

Chen Xiaoqiang and Liu Jie (Level 22 Digital Media Art)

Bai Xuxu (Level 22 Digital Media Art)

Song Jiayi and Chai Xinyu (Level 22 Digital Media Art)

Zhang Jiayuan (Level 22 Digital Media Art)

Second Prize

Gao Yuxin (Level 22 Digital Media Art)

Deng Liya Teng Yifei (Level 22 Digital Media Art)

Gao Xinru (Level 23 Digital Media Art)

Li Weidong (Level 22 Digital Media Art)

Huang Zimo (Level 23 Digital Media Art)

Third Prize

Tao Wenbo and Zhao Xingyu (Level 22 Digital Media Art)

Xie Tong Wang Ze (Level 22 Digital Media Art)

Excellence Award

Li Jiaji and Hu Qianhan (Level 22 Digital Media Art)

For students，The experience of "Daguang Competition" is a valuable growth opportunity。It not only improves students’ professional skills and innovative abilities，It also enhances their self-confidence and employment competitiveness。In future career，This experience will become their precious wealth，Help them achieve more brilliant achievements in the field of digital media。

Certificate display

Students’ insights

Studying the illustration design course is a very meaningful experience for me。By learning illustrations，I not only improved my artistic skills，Also gained a deeper understanding of the diversity and power of creative expression。The course helped me master painting skills、Principles of composition and use of color，Make my works more vivid and interesting。The most important thing is，The illustration design course inspired my creativity and imagination，Allows me to tell a story or m88 live casino and sports bettingm88 live casino and sports bettingexpress a point visually。This is not only helpful for my personal development，It also makes me love art and creation even more。via illustration，I learned to use brushes and colors to interpret the world，This ability will accompany me throughout my life，Continuously enrich and expand my vision and way of thinking。

Zhang Jiayuan (Level 22 Digital Media Art)

I am deeply surprised and enriched by studying the illustration design course。First，I have learned more about the art of illustration。It’s more than just a few strokes of color on paper，More ideas for design、The intersection of visual transmission and emotional expression。The systematic study of the course enabled me to understand the process from idea to sketch、The whole process from design to implementation。I not only mastered the skills of using illustration tools，Also learned how to use colors、Line and composition to express different themes and emotions。Every exercise and assignment gives me a deeper understanding and richer experience in illustration。I feel that my aesthetic and creative abilities have been significantly improved。Generally，I learned a lot from the illustration design course，Full of expectations for future learning and creation。

Song Jiayi (Level 22 Digital Media Art)

Through the illustration design course，Illustration design is not only a technology，It is also a way of self-expression。I deeply realized that illustration design is not just a simple texture of lines and colors，There is composition behind it、Creativity。Excellent works appreciation session in the course，Exposed me to the works of many outstanding illustrators at home and abroad。These works are not only exquisite in craftsmanship，Emotional expression is more prominent，Appreciating these excellent works has significantly improved my aesthetic ability and artistic appreciation。The illustration design course encourages us to be brave enough to try new ideas and expression techniques，We observe the trivial things in m88 online sports bettingm88 slot machine casinolife，Extract unique inspiration。From the initial unfamiliarity to gradually mastering various drawing tools and software，Only to be able to complete the entire illustration work independently，This leap in skills makes me feel more accomplished。

Bai Xuxu (Level 22 Digital Media Art)

In the context of the digital age，Visual expression becomes increasingly important，And illustration is one of the forms of expression，Its charm and expressiveness are gradually being recognized by more people。I studied the illustration design course of this major this semester，This experience not only allowed me to master the basic skills of illustration，It gave me a deeper understanding of the power of art and its significance in modern society。

Start of course，I only have a superficial understanding of illustrations，Think it is just a decorative pattern in a book or an illustration in a magazine。But after a series of learning and practice，My understanding has been completely overturned。In Course，We follow the teacher’s footsteps，Starting from the historical context of illustration，Explored different genres and styles。From medieval hand-drawn scripture illustrations to modern digital illustrations，Each style reflects the characteristics of the times and social changes。This made me realize that illustration design is more than just an art form，It is also part of culture，Able to transmit historical information、Show social phenomena。

Liu Jie (Level 22 Digital Media Art)

The course "Illustration Design" not only systematically teaches the basic skills and techniques of illustration，such as the use of lines、Color matching、Principles of composition, etc.，What’s more important，It inspires my creativity and imagination，I learned how to incorporate my own emotions and ideas into my works，Expressed through illustration。

In the process of learning，I deeply appreciate the power of illustration as a visual language，It can cross language and cultural boundaries，Directly touching people’s hearts。Every illustration is a unique story，They may m88 online bettingm88 online bettingbe warm、or humor、Or thought-provoking，Makes me more convinced of the value and significance of illustration design。

Chai Xinyu (Level 22 Digital Media Art)

In summary，Excellent results of the digital media major of the School of Art and Design in the "Daguang Competition"，It is the concrete manifestation of the results of the college’s training program，It is also for students’ innovative ability、Strong proof of practical ability cultivation。Future，The college will continue to deepen teaching reform，Strengthen practical teaching，Contribute to cultivating more outstanding digital media talents。

Teacher Yang Wei tutors students in class

Teacher Chen Pengyu takes a photo with students after class