August 31, 2020，A unique donation ceremony was carried out in Taipingbao Village, Taiping Town, Xixian New District, m88 online bettingShaanxi Province。Assistant Dean of Xi'an Mingde Institute of Technology、Director of the Office, Zhi Xiaohe, and COFCO Coca -Cola Beverage (Shaanxi) Co., Ltd., the relevant leaders jointly designed the brand image design of "Grandma Apricot" and related copyright gifts. elder。"Grandma Apricot" brand image and e -commerce packaging design at the donation ceremony，It is the design team of the School of Arts and Design of the Art and Design of Xi'an Mingde Institute of Technology.、Sina Shaanxi and other units jointly created by "Grandma Apricot" e -commerce brand image design。

    In the design of this public welfare farmer,，School of Art and Design for Swimming、Wang Jia and other teachers design teams to lead the students for a long time and a half months，A large number of visits and market research on similar brands，Combined with the "Grandma Apricot" rural e -commerce features，Finally completed the establishment of "Grandma Apricot" brand systemization。Injecting vitality into the development of the m88 online sports bettinglocal agricultural e -commerce industry。Through this activity，It is also bringing design teaching classrooms into social practice，Let students participate in the society to use the design to serve the society。At the same time, it is also the school of art and design to implement the "integration of production and education，School -Enterprise Cooperation "specific practice。

    This "Grandma Apricot" brand image design activity is the spirit of the "Notice on the Implementation of the Payment of Hundreds of Universities in the Implementation of Hundreds of universities in the Shaanxi Provincial Education Department" in recent years. One of the project assistance activities。Among them, the School of Art and Design combines existing advantages and resource forces，charge in front。In addition to this public welfare brand image design activity，It also formulated a plan for art poverty alleviation in the designated poverty alleviation of the college，It mainly involves cultural propaganda、Assistance m88 live casino and sports bettingin the design of agricultural product packaging。At the same time, use the opportunity of summer three semester practice to organize teachers and students to draw a cultural wall for Ganquan Village，Get unanimous praise from the local government and villagers。

    This United COFCO Coca -Cola Shaanxi Shaanxi's "Grandma Apricot" for the "Grandma Apricot" for the E -commerce Net Red "Grandma"，The teachers and students of the School of Arts and Design are in the spirit of the 19th National Congress of the Communist Party of China，In the fight against poverty, it has entered a decisive victory sprint period，Implement "Resolutely Winning the Battle of Poverty Alleviation" target，Corresponding to the poverty alleviation work in our hospital。